by Larry Scott
Most folks aren’t getting the best value when selling their used cars simply because they don’t know any better!
The single most important element in selling your car is marketing it correctly. You want to portray your car in the best possible light so that online buyers know what it is that they’re buying.
Think of your car as a fashion model. Would you photograph that model with a backdrop of power lines in an alley and other junk, or would you position her out on the beach with the picturesque ocean in the background? Would you do close-up photographs of a new pimple on her chin, or would you zoom in on her eyes instead?
The goal is to make your customer feel like he knows what the car is truly like. To do that you must take at least 60 photos in specific areas.
Now that I have you thinking about it, here are some things to consider:
* Prepare your car
o Wash and wax your car
o Thoroughly clean windows and wheels
o Degrease the engine compartment
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